Developed a website for the coffee chain CoffeeLea

During the prototyping stage, we structured the site around three key layers: brand story (why CoffeeLea?), loyalty program (cashback) and practical search (where is the nearest coffee shop?). The prototype included a landing page with special offers, a section about coffee and values, a dynamic list of branches, and integration with a cashback registration system. It was important to make the information easy and inspiring so that people would want to come to the coffee shop.

The design was built around sensations - premium, comfort, quality, modernity. A dark palette with bright accents, large typography, high-quality photographs of coffee and interiors, and animation elements are used for better perception. The visual system supports three layers: branding (premium coffee), functionality (branch search) and engagement (cashback program). Every element works to inspire customers to visit.

After agreeing on the structure and design, we assembled a website on Tilda with full adaptability and integration. We implemented a dynamic section of new menu items, where cocktails, breakfasts and signature dishes are constantly updated. We integrated a cashback program with a QR code for quick registration directly on the website. We created an interactive map with all 7 branches, contacts and opening hours of each location. We connected the ordering system through integration with iiko, a restaurant management platform, which allows customers to place an order directly from the browser. We added a “Why us” section with the key advantages of the network. Particular attention was paid to adaptive design for mobile users, since most clients search for a coffee shop from a smartphone. We optimized loading speed and search performance to make the site easy to find on Google.