We launched an online store of suitcases and travel accessories
- Client
- SPBCHEMODAN
- Launch date
- September 2025
- What we did
- Prototype, Design, Development
About the client
SPBCHEMODAN
SPBCHEMODAN is a store of quality suitcases and travel accessories in St. Petersburg. The company offers plastic and textile suitcases of various sizes, backpacks, travel bags and travel accessories. A unique advantage is the Service+ warranty program, which is valid for 12 months and includes replacement of the case, handles, wheels and locks in case of breakdown.
Work done
Website
bagsplace.tilda.wsAbout the project and tasks
Description
The project was the launch of a completely new website for a company that previously sold suitcases only through social networks and marketplaces. It was necessary to create its own platform that would allow the store to sell products independently, attract customers with its own traffic and build relationships directly. The site brings together a full product catalog, loyalty program, warranty and logistics information, and content to help customers make their choices.
Tasks
- 1
Create your own online store so as not to depend on marketplaces and social networks
- 2
Collect the entire product catalog (plastic and textile suitcases, backpacks, bags, accessories) in one system with convenient filtering
- 3
Integrate the Service+ warranty program, which is valid for 12 months and covers the body, handles, wheels and locks
- 4
Implement a loyalty program with a 500 ruble discount per review in Yandex Maps
- 5
Set up delivery throughout Russia (Yandex Delivery, Russian Post) and pickup in St. Petersburg
- 6
Create a section of useful articles and frequently asked questions to help customers with their choice
Work process
Prototype
Prototype development
At the prototyping stage, we analyzed the business model: where the client is currently selling (Telegram, Instagram, marketplaces) and how it will work on its own website. The prototype included a catalog structure with filtering by type (plastic, textile), size (S, M, L), a warranty program, integration with the delivery system, a reviews section, a blog with articles and a feedback form. It was important to create a clear buyer path from searching for a product to payment and delivery.
Work process
Design
Design development
The design was built around the idea of reliability, quality and affordability. The visual system shows that this is a store for experienced travelers - a serious approach to choosing a suitcase, quality assurance, ready-made solutions for different types of travel. Clean typography, high-quality product photographs, clear icons for characteristics (lightness, strength, spaciousness), and elements that inspire trust (warranty, reviews, useful articles) are used.
Work process
Development
Layout and development
The site was developed on Tilda as a fully functional online store. We implemented a dynamic catalog with filtering by suitcase types, sizes, prices and materials for easy searching. We integrated the Service+ warranty management system, which visually shows what exactly is protected. We connected delivery through Yandex Delivery and Russian Post with automatic calculation of costs and timing. We set up a loyalty program with a 500 ruble discount for a review on Yandex Maps. We have created a section of useful articles on how to choose a suitcase, what you can take in hand luggage, and what to do if a wheel breaks. Added frequently asked questions with answers to popular customer questions. We set up fast delivery within St. Petersburg (60-90 minutes if the goods are available) and pickup from the office.
Results and review
Results
The result is a fully functional online store that frees the client from the dependence of marketplaces and allows them to sell directly. Buyers can now easily find the suitcase they need, read useful articles, learn about the warranty and place an order - all in one system. The site demonstrates the reliability and quality of the company through the Service+ guarantee, reviews from real customers, informative content and convenient logistics. For the owner, this means direct contact with the client, full control over prices and conditions, as well as the opportunity to build a community of customers.
Work done
Website
bagsplace.tilda.ws