Developed an online store of equipment and clothing Grom Wear
- Client
- GROM WEAR
- Launch date
- October 2025
- What we did
- Prototype, Design, Development
About the client
GROM WEAR
Grom Wear is a brand of clothing and equipment for racers, lovers of motor sports and an active lifestyle. The assortment includes motorcycle equipment, street and work clothes, as well as products for other sports areas. The brand works not only with retail orders, but also with wholesale buyers and the production of items to order.
Work done
Website
gromwear.ruAbout the project and tasks
Description
The project is dedicated to the online store Grom Wear, a clothing and equipment brand with several product lines. Within the site, it was necessary to combine the catalog, product cards, service pages and ordering into one understandable system. Special attention was paid to the structure of the assortment so that the user could quickly go to the desired category and reach the purchase without unnecessary steps.
Tasks
- 1
Combine a brand presentation and a full-fledged e-commerce script in one website
- 2
Build a clear catalog structure for several product lines
- 3
Make product selection quick thanks to clear navigation and convenient cards
- 4
Create a clear path from viewing products to placing an order
- 5
Make tariffs clear so that you can quickly compare economy, comfort and others
- 6
Maintain the visual character of the brand without sacrificing ease of purchase
Work process
Prototype
Prototype development
Prototyping focused on the store structure and user purchasing scenario. We determined the composition of the main pages, the logic of the catalog, product cards and service sections - from sizes and delivery to wholesale and custom production. At this stage, it was important to collect a clear basis, on which the visual style of the project was then superimposed.
Work process
Design
Design development
The project design was built around product visualization and the structure of the online store. We worked on the presentation of the catalogue, product cards, typography, accents and page composition so that the site conveys the character of the brand, but at the same time remains convenient for choosing and purchasing products.
Work process
Development
Layout and development
When the design was ready, we laid out the site and connected it to the existing backend so that all pages loaded data correctly and worked quickly. We took special care of the adaptability so that it would be equally convenient on both the phone and the desktop. The result is a modern website that can be easily maintained and further developed without constant rework.
Results and review
Results
The result is a working online store that combines a catalog, product cards and service sections in one clear system. The user can quickly go to the desired category, select a product, understand the terms of the order and complete the purchase without unnecessary steps, while the site itself retains the characteristic presentation of the Grom Wear brand.
Work done
Website
gromwear.ru