We developed a website for an online tourist quest in Riga
- Client
- Old Riga
- Launch date
- August 2023
- What we did
- Prototype, Design, Development
About the client
Old Riga
Old Riga Quest is a city online quest project in the old town of Riga. Participants go through the route at a convenient time via Telegram, get acquainted with the atmosphere of the city, its stories and hidden places in a game format. The project combines a walk, local context and digital scenario, making the experience of the city more lively and engaging.
Work done
Website
rigakvest.comAbout the project and tasks
Description
The project is dedicated to an online city quest in the old town of Riga. This is an independent interactive route that runs through Telegram and allows you to get to know the city at your own pace, without being tied to a group or schedule. The format combines a walk, game mechanics and local context, helping to take a fresh look at familiar streets, courtyards and city stories.
Tasks
- 1
Make the quest format clear and attractive to the user from the first screens
- 2
Show freedom of passage without reference to group, time and excursion format
- 3
Build a simple payment and quick start scenario
- 4
Convey the atmosphere of old Riga through the visual image and structure of the site
- 5
Emphasize the uniqueness of the route, collected from the local experience of city residents
- 6
Create a seamless digital image of the project - from the first touch to logging into the bot
Work process
Prototype
Prototype development
At the prototype stage, we assembled the site structure and thought through the main user scenario - from the first acquaintance with the project to payment and transition to the quest. It was important to clearly explain the format, show how the route goes through Telegram, and remove unnecessary steps between the user’s interest and the start of the passage. Special attention was paid to the sequence of blocks, emphasis on key advantages and simplicity of the purchase scenario.
Work process
Design
Design development
The design was built around the idea of a city walk and an interactive route. We have created a visual system for the site that conveys the atmosphere of old Riga, helps to easily perceive information and supports the user scenario from the first screen to payment. The main focus was on clean composition, accents, photography and a general feeling of lightness.
Work process
Development
Layout and development
After agreeing on the structure and visual presentation, we transferred the design to a working format and assembled the site on Tilda. It was important to preserve the atmosphere of the project, carefully implement all the key blocks and build a clear user path from getting acquainted with the quest to payment. Special attention was paid to adaptability, loading speed and correct operation of the site on different devices, so that you could start the quest without unnecessary obstacles.
Results and review
Results
The result is a promotional website that clearly presents the quest format, helps to quickly make a purchasing decision and carefully guides the user to the start of the passage. The site conveys the atmosphere of the project, explains the mechanics of the route and combines the walk, the game and the digital scenario into one seamless user experience.
Work done
Website
rigakvest.com