We developed a website for the sale of Swiss oils
- Client
- CANDLEBASE
- Launch date
- May 2023
- What we did
- Prototype, Design, Development
About the client
CANDLEBASE
CANDLEBASE is a brand and supplier of raw materials for candle making and flavoring. The company sells Swiss scented oils and related materials, working with artisans, small businesses and those who make candles and scented products.
Work done
Website
candlebase.ruAbout the project and tasks
Description
The project is dedicated to the launch of a website for CANDLEBASE, a brand of Swiss aromatic oils. The site was created as the main sales platform: with a catalog, product cards and service information for customers. The goal of the project is to transfer sales and communication into a single, understandable format, where the client can quickly choose an oil, understand the characteristics and place an order.
Tasks
- 1
Collect the main sales channel in the format of your own website
- 2
Make a clear catalog of Swiss aromatic oils
- 3
Work through product cards: characteristics, volume, description, application
- 4
Build a convenient path from choosing oil to placing an order
- 5
Add service sections: delivery, payment, contacts, answers to questions
- 6
Maintain a neat product presentation without an overloaded interface
Work process
Prototype
Prototype development
Prototyping focused on the site structure and user purchasing scenario. We determined the composition of the main pages, the logic of the catalog, product cards and service sections in order to create a clear basis for further design and launch of online sales outside of Instagram.
Work process
Design
Design development
The project design was built around product visualization and the structure of the online store. We worked on the presentation of the catalogue, product cards, typography, accents and page composition so that the site conveys the character of the brand, but at the same time remains convenient for choosing and purchasing jewelry.
Work process
Development
Layout and development
After agreeing on the structure and design, we assembled the site on Tilda and transferred the catalog, product cards and main e-commerce scenarios to the working format. It was important to maintain a neat presentation of the brand, not to lose ease of navigation through the assortment, and to build a clear user path from choosing jewelry to placing an order. Special attention was paid to adaptability, stable operation of the site and correct display of content on different devices.
Results and review
Results
The result is a working website that combines the catalog, product cards and service sections in one understandable system. The user can quickly go to the desired piece of jewelry, understand the terms of the order and complete the purchase without unnecessary steps, while the site itself maintains a neat and consistent presentation of the Jewlia brand.
Work done
Website
candlebase.ru